Could your credit card be doing more?
TVC Campaign.
We introduced ANZ’s credit cards and their benefits with a playful video that asked the million-dollar question, “Could your credit card work harder for you?”
The TVC was a success. According to the research, branding recognition increased by 24% and consideration by 84% as a direct result of our ad. Woohoo! Get your credit cards out, we’re celebrating.
Agency: TBWA NZ