Copywriter by day. Poet by night. Creative 24/7. I mix neuroscience and creativity to craft human, fearless, scroll-stopping ideas. The Unexpected Homeless Chilly Bin Pants Volundating (Concept) Men-On-Pause Use Your Power BONDS Greatest Hits It's your sign to switch ANZ Credit Cards Celebrating 10 Years of Samsung Galaxy Let's Get Basted After Hours Check out some of my past and present passion projects beyond advertising. The perfect mix of poetry and performance art. Debut novel in the making. Sketches